Canada’s Connectivity Strategy
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Connectivity from Coast to Coast to Coast
Canada’s Connectivity Strategy.
The Government of Canada is providing high speed connectivity access for all Canadians by investing $5 - $6 billion CAD over 10 years to deliver enhanced mobile connectivity on highways and major roads and provide broadband 50/10 Mbps connectivity with nationwide coverage of 90% by 2021, 95% by 2026, and 100% by 2030. Through well-funded and collaborative programs, the connectivity gap will be bridged resulting in greater economic productivity and technological, societal, and safe and secure connectedness from coast to coast to coast.
Universal Broadband Fund.
Investments of $1.75 billion to support high-speed Internet projects across Canada. Funding availability of $50 million available to support mobile Internet projects, $750 million available for large impact projects that support 50/10 Mbps coverage, and $150 million for the Rapid Response Stream.
Connect to Innovate.
Investments of $585 million by 2023 and supporting high-speed Internet to 975 rural and remote communities in Canada, including 190 Indigenous communities. Building "backbone" and “last mile” infrastructure to support tele-health, tele-learning, tele-working, cloud services, etc.
Low Earth Orbit (LEO) Satellite Capacity.
Investment of $600 million to secure capacity on LEO satellites that support high-speed Internet 50/10 Mbps to the most rural and remote users in Canada. Funding has been allocated to Telesat for LEO capacity availability to Internet Service Providers (ISPs) in designated remote and satellite-dependent communities for end-user offerings. Canada-wide coverage available in 2023.
First Nations Infrastructure Fund.
First Nations, Inuit, and Métis people should have access to basic infrastructure and services to pursue education, undergo training, or find employment within their communities and this includes rural broadband infrastructure networks with opportunities to obtain high-speed Internet 50/10 Mbps. Improves the quality of life and the environment for First Nations communities and supported by Indigenous Services Canada in collaboration with Innovation, Science and Economic Development Canada, provincial and territorial governments, and Indigenous and corporate leaders.
Connectivity Infrastructure Investments are offered in high-speed backbone (transport) networks, broadband points of presence, local access networks, and community satellite equipment.
eHealth and Virtual Care Investments are offered in equipping all on-reserve health facilities.
Canadian Radio-television and Telecommunications Commission.
Investment of $750 million over 5 years to support high-speed Internet 50/10 Mbps and mobile wireless services in eligible underserved areas of Canada. Transport Funding for broadband Internet transport network capacity to one or more interconnection points. Access Funding for fixed broadband Internet access network infrastructure to connect communities to an interconnection point on the transport network. Mobile Wireless Funding for constructing mobile wireless networks to communities and/or along major transportation roads.
Canada Infrastructure Bank.
Investments of $2 billion in loans and equity for new broadband infrastructure. Joint funding availability from both the Universal Broadband Fund and the Canada Infrastructure Bank. Investments made with contributions from Innovation, Science and Economic Development Canada (and potentially provincial programs) and private capital from Internet Service Providers and private investors to connect hundreds of thousands of households across Canada to high-speed Internet 50/10 Mbps.
Consulting Services for Market Growth
Market Research & Analysis
Market data is researched and analyzed to identify and define target customers. Primary and secondary sources include customer and competitor surveys and interviews, government datasets, publications, whitepapers, and regulatory documents. Analytics conducted to determine market conditions, trends, and future forecasts.
Brand and Market Position
Customer perceptions and loyalty is analyzed based on brand history, maintenance reliability, lifecycle and affordability. Performance and operational value is also evaluated in depth to determine cost per available seat mile, residual value, performance specification (payload/range, etc.), and situational awareness and safety.
Sales and Distribution Channels
In-house operations and licensing of sales and distribution channels are assessed. Coordination is conducted with associated departments and leadership teams for sales and distribution channel cooperation. Company profiles, suitability, and introductions are performed for licensing of sales and distribution channel collaboration.
Pricing and Financing
Primary and secondary market pricing of an offering is analyzed against the competition within the current and future marketplace. This involves rate of depreciation, financing options, warranty value, avionics and parts obsolescence, service bulletins and regulatory compliance, pricing power, and return on investment.
Value Proposition
Competitive advantage of an offering that is persuasive to the customer that a business agrees to deliver. Often based on customer demands and interests, competitive alternatives, company reputation, product quality and reliability, availability, customer service, technical support, and pricing and financing.
Go-to-Market Strategy
An innovative idea for business growth and the plan that captures this market opportunity. Devised from an accurate understanding of current and future market conditions, branding and positioning, sales and distribution, and pricing and financing. Navigates an offering to a future marketplace resulting in revenue.
Executive decision-making support with strategic advisements that connect products and services with customer needs within the limitations of time, cost, and reliability.
